Retail & CPG
Adapt to rising customer expectations
Retail and CPG customers now expect a connected experience across every channel they use to reach you. Give your CRM users a true customer 360 so they can meet that standard in every interaction.
Empower employees with a true customer 360
Customers reach you across more channels than ever, so sales and service teams need to know instantly that they're looking at the right record. Plauti shows Salesforce and Microsoft Dynamics 365 CE users whether the account or contact in front of them is a merged, duplicate-free view of the customer and whether its contact details are still valid. From that same screen, they can merge duplicates and standardize fields on the spot, keeping every touchpoint working from one trusted customer 360.
Customer quote
Month-over-month business growth
We were able to more efficiently attribute and consolidate customer buying behaviors and further strengthen our customer relationships. It makes maintaining a single customer view easy. Since we've been using Plauti we've had business growth month over month. It has been invaluable and we're using it more and more.
Ian Swain II, Director of Enterprise Products
Watchbox
Deliver on convenience
More retail transactions now happen through apps, chat and self-checkout, and each new channel adds another data point to keep clean in Salesforce. Monitor those records for errors as they arrive, so more digital channels don't mean more data quality problems.
Create a connected experience
Customers use an average of 9 different channels to start and finish a single transaction, and 65% say they have to repeat information to a different representative along the way. More than half of business buyers feel sales, marketing, and service don't share what they know. Plauti gives every team the same clean, deduplicated record in their CRM, so a detail a customer already gave doesn't have to be given twice.
See Plauti in your CRM
Book a live demo here