
How Chicago Fire FC Eliminated Duplicate Fan Records in Salesforce
Chicago Fire FC uses Plauti to find and merge duplicate fan records in Salesforce, cutting data cleanup tasks from up to an hour to a couple of minutes.
- Salesforce
- Deduplication
How teams running Salesforce and Dynamics 365 cut duplicates, validated at the point of entry, and stopped their automations breaking on bad data.

Chicago Fire FC uses Plauti to find and merge duplicate fan records in Salesforce, cutting data cleanup tasks from up to an hour to a couple of minutes.

NPG, a German media company on Salesforce, cut duplicate customer records with Plauti, automating over 90% of merges and freeing time once spent cleaning data by hand.

Seamless.AI's Salesforce RevOps team eliminated duplicate contacts, accounts, and cases with Plauti, cutting a five-minute contact merge down to 30 seconds.

WatchBox unified fragmented customer data in Salesforce with Plauti, giving client advisors one trusted view for more personalized service.

Booksy unified fragmented merchant records across Sales Cloud and Service Cloud, cutting duplicate outreach and giving every merchant one dedicated point of contact.

Royal Agricultural University swapped a costly legacy dedupe tool for Plauti, stopping duplicate applicant communications and cleaning up 225,000 records across Salesforce.

Cumberland Mutual unified fragmented policyholder records in Salesforce with Plauti, giving customer service reps and agents a single, trusted view of every customer.

Firma Foreign Exchange's private sharing model in Salesforce kept records secure, but it hid duplicate leads. Plauti let staff spot duplicates without opening up that security.

Fiber Optic Center replaced manual Salesforce duplicate cleanup with automated merging, cutting the time its sales and data quality teams spent combining records by hand.
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